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CONTINUE a better website is appealing within your grasp strongly branded effective ahead CONTINUE a better website is appealing within your grasp strongly branded effective ahead

The challenge

Prima Life are a new division of Prima Insurance.

With life insurance being a delicate subject, a lot of thought is needed to get the right balance of hoping for the best yet being prepared for the worst. 

Our brief was to create a website that would encourage interest in Prima’s life insurance offering while keeping an upbeat vibe

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What We Did

The soft colours and happy family imagery is what welcomes potential clients onto the site. This puts users at ease and willing to talk about the future of their families when they won’t be there.

The result

WHAT THEY SAID

Web design

Effective websites that drive conversions

STEP 1

Initial Website Consultation

STEP 2

Design and Layout / Wireframing

STEP 3

Text / Photo / Video Content

STEP 4

Staging and Testing